How To Handle Personal Crises And Still Keep Your Business Afloat with Warren Broad


As a business owner, your livelihood is dependent on your business. But what happens when your personal life begins to fall apart, impacting your business? How do you handle the challenges that life throws at you and still keep your business afloat?

Warren Broad, the co-author of the #1 Amazon Bestselling Book It’s The Landing That Counts: Finding Peace, Happiness and Prosperity When Your Life Falls Apart, shares what do when things fall apart in your life outside of the business, whether that is a personal, financial, or relationship crisis.

He shares strategies, tools and techniques to manage your life and keep your business alive when you get the rug pulled out from under you.

Let’s jump in…

Joshua Sprague: How are you doing Warren?

Warren Broad: I’m doing great Joshua. Thank you so much for having me on.

Joshua: Absolutely. Well, Warren, as we dive into this and try to peel back the layers of how people can move from, as you guys love to say in your book “from free fall to freedom”, and ultimately find this peace, happiness and prosperity that we’re all really looking for, can you tell us first off just a little bit about yourself and your background? Who you are and what you do, but more importantly, how did you really become involved with helping people move from free fall to freedom and what kind of experiences in your life lead you to that?

Warren: Well, I imagine that’s a pretty loaded question, but I am a clinical hypnotherapist and a life coach and counselor. I do a lot of work in addictions and compulsions, as well. What brought me to this career was a lot of personal experiences that I went through as a young man and as a child. I was confronted with quite a few – to use our terminology – quite a few free falls in my life and a fair amount of adversity. So helping others with the adversity that they are going through has come quite naturally to me since I was quite young. I was always one of those people that people would come to, to have somebody listen to them. I suppose that was one of the early skills that I was imbued with pretty quickly and that was to listen to others, listen to the experience they might be going through, and also watch for what kind of internal dialogue they were having. This is something we talk about a lot in the book and I talk about a lot in my practice on a very regular basis – what internal dialogue is going on with the individual that we can reframe and help change.

Joshua: And I want to talk about that here in a minute as that is so important, especially as business owners and entrepreneurs. I know you kind a wear both hats which is cool, but that can be one of the things we struggle with, you know. There’s a sense of being alone or being isolated or when you have all these things that are going on in your life, personally, you know, crisis or free fall, however you want to say it, it can sometimes become very difficult to feel like you can have somebody to talk to and you’re battling that internal conversation all the time. So before we jump into that though Warren, what would you say were one or two of those key things in your own life that really got you on the track of saying, first off, “Holy cow I’m in this free fall place”, and then ultimately, “How would I get out of it?” What would be some of those experiences if you don’t mind sharing them?

Warren: Sure. Well really the most dramatic I suppose cognitive challenge that I went through was shortly after my mother’s passing. At the time that my mother passed I was in transition. I was moving out of the big city of Toronto to the business that my wife and I took over a couple hours North of Toronto. Unfortunately my mother passed away right during that transition and I wasn’t able to really grieve at the time of her passing, so much was going on with just obviously her passing and her illness, but also in my own life and my wife’s life, that we were moving from one place to another. And then it hit me about a year, year and a half after her passing where I hit a real crisis point. I sank into a deep depression and anxiety, and really became quite dysfunctional for about a 3 month period. That I would say, other than the depressions that I experienced as a kid and as a young man, that was one of the biggest ones where I felt this sense of being in a free fall and having no idea what so ever when I was going to land or when I was going to stop falling per say.

Joshua: This is such a crippling and debilitating time. I know I’ve had experiences like that in my own life where you feel like you can’t do anything for a few months. So what would you say were some of the things that helped you move forward?

Warren: Well, a lot of it is whatever kind of support networks you have around you. My wife played a fantastic role of trying to hold the fort for me and I had to be aware of the fact that this was going to be a process. That I was not going to wake up one morning and then it would all be done. I realized that I was in a position that I was going to have to climb out of step-by-step. Because when we think of it, we are confronted with issues of that size. My mother’s passing was not just about my mother’s passing. It helped a lot of other components, so the growth out of it and recreating myself, was a process and it was not going to happen overnight. One of the most important things was to force myself back into functionality when really part of me wanted to stay dysfunctional.

Joshua: Right, and you know one of the things that I love that you said there was, realizing that it was going to be a process. That’s one of the things I love so much about your’s and Margo’s book. You really have laid out a process for this and you make it clear that it doesn’t happen overnight. There is not a magic pill that just makes it happen tomorrow, but there are very specific, very strategic steps that you can do to expedite that process and get yourself back on track. So, let’s talk a little bit about some of those. You know one of the things that you talk about right away in the book is a concept called “The Faith Phenomenon.” Can you tell me just a little bit more about what that is and why that really becomes sort of the starting point of this process to recovery?

Warren: Well, we all know the power of faith and it’s something that media and religion makes reference to on quite a regular basis. The faith that we’re speaking of is a faith that things can get better. We don’t need to necessarily know in advance where we’re going to end up, what we’re going to end up doing or where we’re going to be. But the faith itself in that, that when we hold this faith that the potential is there, that we are going to recover, from whatever situation that we’re in, and that there is a pot of gold at the end of the rainbow or that this continued faith on a daily basis that I may be getting a little bit better. I may not have a whole lot of examples today but I’m that little bit further down the road now than I was a day before. Further, if an individual doesn’t begin to get what they want to start going for, the faith that they will get there and that this is going to materialize for them is really one of those critical initial steps in beginning to make our way out of some of these life trials or circumstances that we’ve had.

Joshua: Got it. So, what would be some of the practical ways that a person can cultivate The Faith Phenomenon that you’re talking about? What are some of the ways that a person might be able to do that especially if they’re having a really, really hard time finding anything to believe in, because they just feel like the rug was totally pulled out from underneath them?

Warren: Well, some of this in the beginning can be you fake it till you make it, and what I mean by that is our mind does not always know the difference between something we completely believe or don’t believe. As long as we think about it, we are beginning to write those neuro-pathways that allow us to move our way out. Some people especially in my practice come to me and say, “Well, I don’t have the feeling yet that things are gonna get better.” The feeling doesn’t necessarily need to be there, as long as they continue to have the faith, again that’s The Faith Phenomenon, that it will happen even if I’m not feeling it yet. The feeling that this can manifest now. As far as a process, one of the things we talk about in the book and one of the things I do with my clientele, is using meditation to aid in this process, that when we allow ourselves to calm down, use some breath work and maybe use some inspiring music or a sound track, something that inspires us a little better or lifts the mood a little bit that we can actually start pushing ourselves towards this growth that we’re looking for. It was absolutely instrumental in my recovery that the time that I would set aside to listen to 15 minutes or 30 minutes of meditative music or something that helped me create that meditative state of mind, this was a great way to move out of my own head and into the opportunity to start to see things in a different way.

Joshua: I think it’s one of those interesting things too where, especially as business owners or entrepreneurs, we operate in this world often which is, “Hey, I don’t know how this result is gonna come out but we will have faith that it will.” But it’s funny, in my own life I can have that faith in my business but in other areas of my life I question that. Even though it’s this similar concept. I don’t know if you ever experience that yourself?

Warren: Yeah I really have, it is an interesting thing. I coach a lot of entrepreneurs as well and they do experience this challenge far more than somebody who is going to work for somebody else.

Joshua: Why do you think that is?

Warren: Because we are the ones, as entrepreneurs, who are responsible for that vision. If you are a worker bee working for a bank or something of that kind, there are other people that are responsible for the strategic vision of the company. Entrepreneurs don’t have that luxury. We’re responsible for it and if we don’t have it, we’re flying blind.

Joshua: Right, right. And the beautiful thing about that too is that in the free fall experience when your life falls apart, as you guys love to say, one of the things it seems to me is that people are desperately seeking some sense of control and some sort of order again. And the thing that I love about this Faith Phenomenon concept is that it’s a very immediate way of taking back some semblance of control so that you align the ship in the right direction. After that you talk about what you call breaking that broken record so there is this inside dialog playing over and over again on repeat and that’s really kind of the next step in the process. Can you talk a little bit about that?

Warren: Yeah it’s a really critical part of the book. Even though its only chapter 2 of the book, it is something we have to pay attention to all the time. Paying attention to internal dialog is incredibly important because if you’re not observing it, it will run its own course. Internal dialog will run its own course unless you start redirecting it, but first paying attention to it is what’s required to even become aware of it and then change it.

Joshua: So what are some of the ways that we can start to pay attention and control that a little bit more? I know sometimes it seems that your mind is raging in your head and it’s really hard to stop that conversation.

Warren: Well, taking that third person kind of perceptive is the way I talk to some of my clients about it. It’s often when we don’t take that third person perspective and spend time actually listening, we often think that we get caught up with internal dialog that’s going on in our head, the voice that’s there, and if we’re not paying attention to it we assume it’s us. For example, if there is negative dialogue that you got about your business or there is negative idea in your head that you got about yourself, we always have a choice of whether we agree or disagree about something our mind has to say. That’s something I work with with my addiction clients all the time is that the average mind says one thing but we can interpret it another way. Let’s say its alcohol and I want to drink. We always have the option to agreeing or disagreeing with that voice. Sky diving is a great example of that, nobody that is jumping out of a plane doesn’t have a voice that is saying, “Don’t jump out of the plane!” So, at that time we have to ignore the voice. That’s just an example to how we can agree or disagree with internal dialogue.

Joshua: One of the concepts I love too in the book is where you talk about talking to yourself the way you would talk to a loved one. Can you tell us a little bit more about that concept?

Warren: Yes, so this is where we’re starting to install the dialogue that we want, at least what we know is far more valuable to us than whatever that might have preceded it. So when we talk to ourselves as though we’re talking to a loved one we now put in a perspective that we’re going to love ourselves and we’re going to treat ourselves in a way that is realistic rather than unrealistic. When we talk to loved ones we don’t talk to loved ones to beat them down. Sometimes our mind will talk to us in a way that it’s trying to beat us down so that we then do the opposite. But that’s something we’d never do with a loved one. You don’t tell a loved one how horrible they are in hopes that they disagree with us.

Joshua: That’s true. It’s funny how crazy we are with our selves but can be so gentle and loving with other people right?

Warren: Exactly, yeah.

Joshua: Yeah, I love that. I think it’s such a powerful and easy way to start to control the conversation, which is to have that third party perspective speaking to yourself like a loved one. So after that comes meditation, which I know you touched on briefly, but why is this the next phase in the process and how do we do this?

Warren: Well, the reason why it’s in there is meditation as a practice is a great way just to speak to how these all fit together. When we meditate we get a much greater ability to identify internal dialogue that as we spend more time in meditation the difference between that voice in our head, or stillness becomes more and more apparent. So, one of the reasons why meditation provides so much benefit is that you’re not locked into as merely a high level of what the internal dialogue might be. So we begin to talk about this process of meditation that I use and teach with basically all of my clients, which is sort of a combination of the classical forms of meditation and then some of the more newer age hypnotic options which is paying attention to the breath and also what we refer to as progressive relaxation, which is taking a more active role. Traditional style of meditation is to try and sort of sit still and hope that you are going to achieve enlightenment slowly.

Joshua: Good luck on that one.

Warren: Yeah, so with using this kind of a heavy body technique we’re pushing the process forward a little bit and actually paying attention to different parts of the body. I usually work from top to bottom. I’ve had a couple clients who’ve come back and told me they work from bottom to top. There isn’t necessarily anything wrong with that.

Joshua: When you say top to bottom, you just mean putting specific focus and emphasis on those areas? Or just putting attention on those areas as you’re meditating? Is that what you’re saying?

Warren: Exactly, working from the top of the head, down through the body and really doing it in a slow way. So, the transition from your eyelids right to your nose and then your nose to your chin. What many people will do unintentionally is they’ll think I want to relax my head, and that’s actually too broad to narrow it down to eyelids. Then move to the nose then lips then ears. When you make it far more precise it allows us to actually have more of a sensation of the change. Because when you pay attention to relaxing those areas, you actually become more aware of the changes that are occurring, and that’s what helps in hypnosis. The benefits are well documented now. We’re seeing this more and more regularly now that organizations like Heart and Stroke are telling us about the benefits if meditation. It’s been around for thousands of years. Now they are getting more science behind it.

Joshua: Well, it’s so true. Meditation I think it gets a bad rep and especially people who are performers as you said going, going, going and creating, it’s important for them to do this. Sometimes I notice that on the days that I do meditate versus the days that I don’t, I have a different level of power and focus during my day for sure. Having those things to focus on, and I don’t know if this is proven or whatever, but by focusing, as you were talking about, on different body parts, or focusing your attention on these different areas, you begin to notice the progress that you’re making as you continue to practice that over and over. Would that be a fair statement?

Warren: Yeah, its interesting how it can manifest. It will show in different ways. One of the biggest benefits that I’ve seen from hypnosis and meditation is that individuals are far less wrapped into what is going on in their lives, the separation begins to happen. And just like you said on days that you meditate as opposed to the days that you don’t meditate, there is a big difference in engagement. For example when I’m working with clients that have anger issues the best cure per say for anger is meditation, because when you are in meditation you realize how useless anger is, that it doesn’t serve anything, and it doesn’t get you anywhere. What meditation really allows is it creates that separation more and more so that we can decide what we can be emotionally invested in, and what we don’t want to be emotionally invested in. There’s a wonderful feeling of power in that you see other individuals who are getting very wrapped up in things that, for someone who regularly meditates, won’t even be wrapped up in because they can see how little gain they might get from being angry for any length of time or anything of that kind.

Joshua: That’s so true, when I get really pissed at stuff I either need to go for a run or meditate. Release it and get re-centered right.

Warren: Yeah.

Joshua: Well let’s talk about the next couple of steps in the process so, you talk about that we need to identify the outcome and then we need to visualize the outcome. What does that mean?

Warren: Well in the identification process what we’re trying to do is, and its real important for you to understand, but the outcome that I’m looking for today might not be the outcome that I’m looking for a month from now or 6 months from now. But what is important that on a daily basis is that we feel that we’re moving towards something and we can’t really feel that we’re moving toward something if we don’t have an outcome in mind.

Joshua: Its like a goal then or what you want in the future?

Warren: Exactly. Yeah, and that can be referred to as outcome but just as you’re saying, outcome can be pretty much be the same as a goal, it can also be the same as a dream. What a lot of people get bogged down with is when their outcome does not need to be your life purpose. When I was coming out of let’s say that really dark period that we were talking about before, sometimes my outcome was simply to get to work and get home. Because really one of the things I was suffering from at that time most was memory loss, my memory was really poor and so my outcome was just to not get lost. It was to get to work and get home. That was the outcome. As long as I achieved that I was in a good spot. So that’s really short term. We try to look a little bit further than that and identify if somebody has become unemployed, an outcome that would generally serve them relatively well, is that on a daily basis the outcome they are seeking is employment.

Joshua: Right, so once you started to identify these outcomes, it can be really difficult to think of this grand restructuring of your life and having those small or medium sized outcomes can give you something to focus on and work towards, right?

Warren: Absolutely, just one thing that came to mind when you were saying that is the whole 12 step approach is it’s one day at a time and as long as that particular day that individual hasn’t acted or hasn’t drank or whatever their issue is, that’s the outcome that they are looking for. If it is sobriety that needs to be achieved one day at a time. So outcomes, I really like to be able to look at short term, medium term and long term goals and identifying those and knowing that they need to be changed really at any time. But the awareness of those is extremely important because the mind is in a much better place when it is working towards something than when it’s in free fall or it’s just kind of floating, because when we’re directionless and kind of floating the sense of achievement really disappears. One of the reasons why we set the outcome as well is that if I know today that I’m 1% closer to that outcome, then at least some self-esteem can grow from that, because I’m 1% closer. It may only be 1% today, but still without the outcome I can’t gauge anything.

Joshua: I think this is critical too for entrepreneurs and business owners which sometimes we can be so hard on ourselves about the progress that we don’t think we’re making. But when you actually go back and you look at metrics or you look at numbers and you think about, “Ok how I have grown? What I have learned?” Even if it hasn’t translated necessarily to revenue, or something like that, that there actually is a lot of growth that happened. I’ve had this multiple times this year for sure, where I look back and go, “Wow I didn’t feel like was growing but when I look back or I look at the number, or I look at this and that, I actually see that I’ve had tremendous growth.” Having those outcomes in mind is key for that. You also talk about visualization. Tell us why that’s important after we’ve identified the outcome. What is visualizing the outcome?

Warren: Well sure, visualization is a big part of my hypnosis practice and it’s a big part of NLP and the hypnosis model and even some cognitive behavioral work as well. It is when we visualize an outcome we start to draw in emotion rather than just looking at something, like statistically, I want to grow by 25% let’s say. If I leave it at that it’s a very static thing. We may have a deep attachment into making more money, but we don’t have a deep emotional attachment of how that would feel. And so when we take in this visualization process of feeling, what I’ll ask a client in trance in hypnosis, I’ll say in regular talk therapy, what does a 25% gain in your business feel like and what would that allow? And so now you’re actually allowing the person to engage a whole other part of their mind, a whole other part of their spirit, to engage into this process that draws them forward. The more emotional attachment that any individual has to self-growth or business growth, the faster it’s going to be and the proof is there all the time.

Joshua: Totally true, it’s like when you feel that compulsion all the way through your body to make it happen, it just makes it way more real. It’s like the idea of intellectually being in love versus actually feeling in love right?

Warren: Yes exactly.

Joshua: Totally different thing. So, once you’ve identified these and you start to visualize, the next step that you guys have is beginning to take action. So, I love this, and I love that you’ve included this in there because, I feel like a lot of times people hear about visualization, they’ve read The Secret or something like that, but the really freaking important next step is taking action. Tell me a little bit more about this.

Warren: Well, it is interesting that we had to make a chapter of it because of exactly what you said. So many individuals leave off and they don’t follow through their meditations or visualizations with action. They just leave it at that and then they wonder why things aren’t manifesting for them. The important thing to understand is action is required. Action is also what deepens our growth and we need to be able to look at the end of most days and be able to say I did A, B, and C today, where previously I didn’t do any of that. So there’s ways to, whether that’s journaling or using a task book, to begin to start creating accountability to ourselves and those around us that I’m doing this. Then paying attention to it just like you had mentioned, we need to be able to look back and see, “Oh well yeah, yesterday I did go to work,” or, “Yesterday I did put applications in”, or, “I did send out 5 emails”. We need to be able to see that.

Joshua: Right, and take those daily incremental steps. One thing that I really like about the chapter that you guys talk about and a lot of people don’t make this connection, especially entrepreneurs and it kind of drive me bonkers, is how important fitness and exercise is, especially when you’re in the full on free fall. Because I know for me when my life felt like it was totally falling apart, that one of my saviors was the exercising. Can you talk a little bit about why that’s so powerful and important, especially as you’re getting bogged down with this free fall?

Warren: There are a couple ways to look at exercise. Most often, when I’m explaining the benefits of exercise, is that when we exercise and when our heart rate is elevated for generally anything past 10 minutes we begin to produce endorphins. Endorphins are a true anti-depressant. If anti-depressant had the proper dictionary definition, exercise would be the true anti-depressant because it actually releases the chemical in the brain that feed the receptors in our brain that give us a sense of wellbeing and give us a sense of overcoming previous barriers. So, regular exercise is the most wonderful and powerful anti-depressant we have; the tough part is that it generally gets resistance because you can’t start to feel good until you do the work. And when we’re feeling bad or not overly motivated to tell ourselves that we need to go do this, it’s initially difficult to get a sensation of happiness or achievement. So, we understand that it is a challenge, but one of the benefits is being able to come at it analytically and really convince yourself to do it.

Joshua: Yeah, and it gives you a sense of accomplishment too, which is what I love, and the thing that I like too is that it actually doesn’t take that much time. If you go and you work out for 20 minutes, I mean you have 24 hours in a day, so that 20 minutes, when you talk about bang for your buck for moving the needle on giving you that sense of progress, man, it’s worth way more than 20 minutes that’s for sure. So next up, you’ve identified those outcomes, you’ve started to visualize and you’re taking action, but inevitably at some point you hit road blocks. And you hit those road blocks because they pop back up again and it kind of makes you feel like you want to retreat again. So the next couple of steps in the process that you talk about are how do you overcome those road blocks and how you resist the desire to retreat back into the depression where you were, because there are going to be things that pop up along the way to challenge that, right?

Warren: Oh absolutely. Some of those road blocks are physical and some of them are mental. Sometimes a road block can be a person that is hindering your growth. It can be a manager, it can be a boss, or it could be a family member. But then there are also the internal road blocks. There is a transition period there that’s happening where things are very uncomfortable, going back to work after being off work for a long time or going back to a high level of productivity after a lesser level of activity. It’s uncomfortable because it’s not what you’re used to, even if you have achieved it multiple times in your life; it’s still not something that you’ve been recently doing and so this sense of discomfort is the biggest road block. It comes with all different sorts of dialogue. “I can’t do this” or “I’m not strong enough” or “I’m not smart enough” or “I’m not who I used to be”. We’ve got a whole list there in the book of “I cant’s” or negative dialogue that the mind is going to throw in. They’re road blocks that are going to try and ultimately get you back to a sense of comfort. That uncomfortable phase, for some people its different amounts of time, some people bounce back quicker than others, some people might be able to get back into the groove of working within a week or two, other people it could take 2-3 months to get back into a sense of flow in whatever they’re doing. So the important thing to be aware of, this is challenging but this is why the book is here, is to know, whether these are physical road blocks or whether they are mental road blocks, that they are part of the course and I should expect this.

Joshua: And that’s a good sign because it means that you’re on the path too right?

Warren: Exactly. I mean if you’re still sitting on the couch watching soap operas, you’re not gonna have a lot of internal dialogue and roadblocks.

Joshua: I have to remind myself when obstacles come up, and they certainly do, especially when you’re a business owner, that it’s inevitable, right? It’s like you solve one problem, maybe you’ve had financial collapse in your business and you either start a new business or you recover that business. As you start to make progress with that and take the actions to fix it and move towards the outcome that you’re wanting, inevitably there are going to be other things that come up. Recognizing this is just par for the course is important. It’s like with basketball or NFL where they work and they work and they overcome all those obstacles and train hard but there are still the hurdles to overcome once they get to the playoffs or whatever it is. So I love that you guys put that in there. It’s so important to know that we’re not broken because roadblocks come up again but, instead, here is an opportunity here to really push past that. And one of the things I love that you guys talk about is that sense of gratitude helping us to get over that, right?

Warren: Yeah, we have to and it goes back to a little of what you and I were talking about earlier of self-love. How do we talk to ourselves? Do we talk to ourselves and ignore the progress we’ve made and what we now have to be grateful for or do we go the other way? One of the things I teach regularly is actually being grateful and paying attention to that bears so much fruit. There is an exercise that I made reference to in the book and that I work with many of my clients with, which is when we are actively grateful. Because we can conceptualize gratitude or we can be actually actively grateful. When you are actively grateful for something you think of, let’s say I’m grateful for my son. Well, its one thing to say, “I’m grateful for my son”. It’s another thing to say, “I’m grateful for my son and I’m grateful for the twinkle in his eye. I’m grateful for his smile. I’m grateful for his laugh.” With that gratitude you take it to a much deeper level.

Joshua: Yeah, a much more specific level.

Warren: And that’s what draws the emotion in and makes it so much more powerful. So, if you’ve been given a job after not having a job for a while or you’ve broken through that sales target, actually spending time being grateful for it promotes more growth.

Joshua: It’s so true and it can be one of the most difficult things to do, especially for business owners and entrepreneurs, you hit those goals that you’ve been chasing and then you’re immediately like, “Ok, what’s next?” Instead of acknowledging I hit this target, and I have to remind myself of that all the time because I’m always like, “Ok, what the next thing?” and it doesn’t allow it to cement the progress and the growth that I’ve made and allow me to really claim it unless I do that. And that’s kind of the next step in the process too which you guys talk about: The Landing. The book is called It’s The Landing That Counts. Tell me what that really means.

Warren: There are small landings and there are large landings. We need to pay attention to both. Whenever there is a point at which you’ve realized that now you’ve moved past whatever challenge there was and, like we talked about, some of those could be internal or physical in some way, when you have reached that next stage, you take that next step up on the ladder towards you goal. We have to pay attention to that step because I’ve actually seen this many times with business owners and individuals, is that if you do not pay attention to the step you’ve taken and the progress you’ve made you can actually negate it and you can fall back because you didn’t pay attention to the growth you have made. I’ve actually seen it happen because they’ve decided to not pay attention or disregard growth then it was almost taken away from them, because they just didn’t allow it. There is something when you cement that landing and pay attention to it and be grateful for it and acknowledge it, then it becomes part of you. But if you don’t, it hasn’t solidified and it can disappear really easily.

Joshua: Yeah, you know it’s so true what you say and I think about this in relationships, and how often it is that we focus on what the next thing is or how something isn’t working or how we really want it to be this way instead. And we sabotage the relationship because we’re not even focused on all of the growth and the progress and all the things that you’ve overcome together and how often that can affect those things too. I don’t know, it just came to mind as I was sitting here and listening to you. This concept that you’re talking about right now is so, so important in every area to actually acknowledge it, because it’s like adding strength to your foundation for your life. It’s adding strength to that base of who you are, so you are that much stronger going forward.

Warren: And it’s a fun thing to celebrate. There are companies that have removed celebration from their corporate culture and they are completely unaware that it’s totally shot them in the foot. Whether it’s on an executive level or whether it’s on a lower level, everybody needs to be able to celebrate their wins, and they need to be able to feel that and internalize that and this is what promotes further growth. But when you see these situations whether they are individual, corporate or whatever size it disappears, we need that solidification to continue with growth.

Joshua: Absolutely, absolutely so true. And the final step in the process, which I love, is giving back, you have a great quote that you started this chapter out with which I feel kind of illustrates this really well. It’s by Gandhi and it says, “The best way to find yourself is to lose yourself in the service of others.” Tell me why giving back is kind of the final step in that process and why this is so important.

Warren: Well, I believe that giving back feeds our soul on multiple levels and when we give back – to speak to mental illness for a moment – whether its mental illness or whether its temporary mental difficulties, depression, anxieties, things of that kind, it is a very self-absorbed state. And I mean that in the neutral way, not that a person is deliberately trying to be self-absorbed, but depression, anxiety and challenges of that kind just create this, they create a very self-absorbed state. And when we can give back and when we can go outside of ourselves and how this also solidifies whatever landings we’ve made, we now are able to not be inside of ourselves anymore and realize that we’re all in this together. When we can be of inspiration in whatever capacity that we want to give back, we now are moving ourselves up to a higher level. There is a gratitude that comes with that, there’s a self-awareness that comes with that, just like Gandhi mentioned, that can’t be achieved in any other way. You can’t go outside of yourself without giving back, without being of service in some way to others and it’s a great way to get out of self-absorption and realize that generally there is a much larger picture going on to anything any one of us individually is experiencing.

Joshua: Right. Well Warren I want to thank you for sharing everything that you shared. Thanks for taking us through the process here with the road map that you guys have really created and laid out through It’s the Landing That Counts to help people find that peace, find that happiness, regain that prosperity when your life gets hit with divorce, with addiction, with business struggles, with unemployment or whatever those major, major crises are in your life. This is a great, great book and I do highly recommend it. It is a number 1 Amazon Best Selling book too, so I definitely recommend picking that up. Warren where is the best place for people to go to find out more about the book and to be able to connect with you guys?

Warren: Well, the book has its own website which is We have a great free give away in there as well. It’s a little mini course that we call From Free Fall To Freedom and people can get right into their email box a weeks’ worth of wonderful content that can really help them out of a jam. There is also a meditation give away that’s in there as well. If they are looking to contact me at all, they can do it through the website there or directly to my email as well, which is

Joshua: Awesome. Thanks so much for chatting and sharing all these gems with us.

Warren: Ok, thank you so much Joshua.

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